Look brings is the next revolution in search – visual search. Have you ever wondered what something was or where to buy an item you've found that's not for sale? Now LOOK allows you to take a picture and find out what something is and discover everything there is to know about it on the web.
Look allows you to look for things the way you find discover them – in your surroundings in your everyday world. Now by just taking a picture of what you find, you can find out volumes of information about it instantly.
Visual search is as simple as taking a picture – which makes it even easier to use than text-based search engines. Snap a picture and get instant results from relevant websites on background, price, availability and location.
And because visual search is so simple, it can be used by children as a learning aid, with parental settings to guard from unwanted content.
Just as text-based search engines exploded in popularity and are used ubiquitously by every demographic - all over the world – visual search will be a tool we use everywhere.
White label applications are endless. Companies can check inventory of items, identify and reinventory lost items or parts – even without a bar code or tag.
Augmented reality – or contextual customized data – can be linked to specific image models providing detailed technical information on a particular item.
For example, take a picture of a car part and Look will identify the part and provide the manual page giving instructions on how to install or make the repair, where to buy a new one, the cost, phone numbers – anything relevant to the part.
The possibilities of visual search are limitless and this revolution has just begun.
Brian Self is a freelance UI/UX & Visual Designer located in the Greater Seattle area.